Free email marketing event in Bristol to cover the content of our London seminar series.

Befriending the Inbox by Dale Langley [ PPT 1,140k ]
 
Back to The 3 "R"s - Relevance & Recognition Requirements [ PPT 8,434k ]
 

The issue of recognition within email campaigns, including practical advice for anyone involved in email marketing.

Email Recognition by Guy Hanson [ PPT 6,438k ]
 
The challenges of driving an effective online acquisition marketing campaign by Bill Burey [ PPT 2,127k ]
 

Main presentation: The latest advice and best practice relating to relevance within your email campaigns: personalisation, variable content, dynamic imagery and targeting.

Guest presentation: The implications of privacy and data protection for e-marketers and advice to avoid your emails being put into the junk mail box or causing a complaint to the Information Commissioner’s Office.

Email marketing seminar II presentation slides [ PPT 10,705k ]
 
Guest speaker slides: Dave Evans, Information Commissioner's Office [ PPT 95k ]
 

The do's and don'ts of email deliverability, integration of email into your direct marketing strategy and the latest in video email.

Email marketing seminar presentation slides [ PPS 3,377k ]
 
Email Marketing from Database Group [ PDF 664k ]